Marketing Project Manager
August 2021 - January 2022
Aloki Design Lab is a design agency that offers services ranging from website design and information architecture to brand and identity development. Past clients include PayPal, Apple, Infostretch, and BlueJeans.
As Marketing Project Manager, I executed multiple projects concurrently by creating and communicating timelines, delegating tasks to our design team, and monitoring client accounts.
I coordinated with a custom item vendor to engrave Hydroflasks for Aloki. Throughout my role I researched, sourced, and presented item options to clients based on their needs. It’s one of my favorite tasks because it feels like detective work— wading through questionable products to find the real treasures.
I became well acquainted with project management platforms and scheduling. On Basecamp and Asana, I created timelines to keep the design team on track and clients in the loop. On Trello, I noted leads, potential clients, and overall project status for Aloki’s executives. I frequently used Google Calendar to schedule meetings that fit everyones workday—sometimes a challenge when meetings had to suit both India and California timezones.
With a one month turnaround, this client’s booth was one of the larger projects I carried out. By managing expectations and clearly communicating with the vendors that we were under a time crunch, we were able to run through design iterations and produce a booth that drove lead generation.
Ushur continued to work with us to revamp their website. I updated the information architecture, created mock ups on Figma, guided meetings, and communicated key information between parties. Mock up template by muhazdinata.